Thursday, April 08, 2010

MLM Business Leads-How to Generate Targeted Network Marketing Leads

If you are wondering what is the best way to find mlm business leads, I think the following article will be a big help to you! Curious? Then read on!

How to Generate Targeted Network Marketing Leads
By Verniel Cutar

When it comes to the subject of generating network marketing business leads, different gurus have varying views. Some believe that it is important to understand the mystical voodoh of SEO and the "algorithms" of search engines. Others think that the offline approach of inviting prospects to coffee shops, giving stickers and flyers, cold calling and other traditional stuff still works today. With all these techniques being taught by "experts", what should you, the MLM newbie or aspiring top earner, do to generate more leads?

The key is to find what works for you. To find what works for you, you have to look at yourself and see what kind of person you are. If you are the person who has no trouble approaching people and hitting up a conversation with them out of thin air, then the three foot rule of prospecting won't be much of a problem for you. On the other hand, if you are a born writer and used to expressing your thoughts through written words, then article marketing or blogging are the perfect promotional strategy for you. If you think you can keep up with some technical "geeky" know how such as SEO, PPC, and RSS feeds, then by all means, use that to your advantage! Yes, you can learn multiple marketing strategies for your networking business, but at first it is important to capitalize on your strengths and already existing skills or talents.

I have no trouble writing articles because I'm a writer since I was at a young age. However, I do understand that not all people feel the same. So when my downline members and apprentices ask me what to do, I don't just tell them to "write articles". I ask them what their strengths are. Based on their particular personality and already existing skills, I encourage them to work on those strengths and use them for lead generation. I found out that you can't teach everything to people. At some point, you have to get out of the picture and simply motivate them to do what they do best. Sometimes you'll be surprised by the magnitude and success of their actions.

What are your current strengths? Find out what you're comfortable in and learn everything you can about that particular lead generation strategy. Once you experience initial success with your marketing efforts, rinse and repeat and refine! Who knows, you could be the next big top earner in your company!

Verniel Cutar is an established leader in the MLM industry. He now leads a team of 1,045 active downline members. To learn more network marketing success tips and strategies, click the websites below:

MLM Sponsoring Methods
Network Marketing Blog

Wednesday, April 07, 2010

MLM Business Leads-What Do Your Presentations Have in Common?

I was recently reading Tom, Big Al, Schreiter's "The Big Al Report". In this report, he had a nifty article on how to keep things simple when talking to your mlm business leads about your company or products/services. Sometimes, we scare people away by not having the right skills. Here is what Tom recommends:

Q. What do all of your presentations have in common?

A. They all offer time freedom and money freedom.

You will never have a prospect tell you:

"Oh, I don't want to join because I don't want any of that time freedom or money freedom. I think I'd like more debt, less money, and more time at work."
Sounds silly, doesn't it?

Well, if all of your prospects want time freedom and money freedom, and your presentation offers time freedom and money freedom, then why don't all of your prospects join?

* * * * * * * * * * * * * * * * * * *

Because they don't have the confidence that they can personally achieve time freedom and money freedom with your opportunity. Sure, you can do it, but they don't think they can do it.

* * * * * * * * * * * * * * * * * * *

Now here is the key. When prospects don't have the confidence that they have the skills necessary for our opportunity, here is what most people do:

They start introducing new benefits. (Wrong.)

They tell the prospect about three-way calls, nice brochures, perfect videos, fancy meetings, car bonuses, and lots of other nice benefits. But they are missing the point.

The prospect doesn't think he can do it, so it doesn't matter how good the benefits are.

The solution?

Instead of talking about more benefits, concentrate on showing your prospect how SIMPLE it can be to do your business. Maybe you can give your prospect a "one-minute presentation."

If you don't know the skill of how to give a "one-minute presentation" - simply take this free mini-course at:

Why make it simple?

It will give your prospect confidence that he can be successful in your business. That's what is holding your prospect back --


Just do three things every day to get more prospects.

You'll eventually get there. 

Tom 'Big Al' Schreiter
Fortune Network Publishing
PO Box 890084
Houston, TX 77289  USA

PO Box 890084, Houston, TX 77289 USA 

Tom has a way of communicating that keeps things so simple! I hope you have found this helpful.

Tuesday, April 06, 2010

MLM Business Lead-How to Create an eBook On A Budget!

Have you ever stopped to think about all the eBooks you see offered for sale on the Internet? Have you ever thought how promoting an ebook can be a great way to generate your own mlm business leads? Obviously people are buying them or there would not be so many. Their subject matter ranges from "How To Make a Baby Stop Crying", "How to Train Your Poodle", and "How to Catch Catfish", to serious Internet Marketing subjects.  I even promote one for those in mlm called "Success in 10 Steps" by Michael Dlouhy.

Perhaps you have realized that eBooks can mean big bucks for those who produce and market them successfully, and maybe you have even toyed with the idea of creating one yourself. Even when you give them away for free, you can still build your business.

But, then you began to realize that there could be a few drawbacks. How do you begin? Buy software? Hire someone to put your articles into a PDF file for a price? And, what about the eBook cover? That has to be expensive as well...

Once you find the right subject, you may be able to afford to have an eBook cover created for you by someone who has the software already, and they will charge for it. But, the monetary rewards are well worth it if you can just create a PDF document yourself in a subject that will sell well. You probably think it is an expensive endeavor and you will have a hard time learning to use some strange new software.

What if you were told that you could create an eBook PDF for...


Yes, Free! And the ability to do so has been around for quite some time. Most of the Gurus will never mention it because they want to sell you the software that will do the same thing!

The resource being referred to here is called Open Office (a free multi-platform office suite that, in many peoples' opinion, is better than MS Office) and it is available - FREE - at The reason this is free is because it is "Open Source". That means that anyone can try to add, improve, or otherwise make the end product work better (if you have the proper skills, of course) and no one actually owns the copyright or license on it.

This looks, feels and functions much like any word processing program you have used, only it has more...much more. You have the ability to save the text in many different platforms. You can even save the document as an MS Word document and open it in that program. What is important here, though, is the fact that you can save the document as a PDF. That's right! It has a built-in PDF Converter! If you were to search on the Internet right now for a PDF Converter program, you would find that it can cost much more than you want to pay, especially since you can get it for Free with Open Office.

Now that you have Open Office downloaded and see how easy it is to enter text, add pictures, and add hyper-links to the document, as well as save it in PDF form, you need to actually begin creating your eBook. It takes several steps to create an eBook, and finding the right method to create it is only the first part of the process. Now you actually have to decide what kind of eBook you want to create.

Step #1. Decide Your Subject Matter

First, you must choose a subject for your eBook. The best place to start is to choose a subject that you know a great deal about. Realize that your subject also has to pass the test of popularity, or you will have no one willing to buy it. Very few people will buy an eBook about how to make a chicken go into a trance!

Go to ClickBank's Marketplace and put a keyword into the search box that is the most relevant to your subject, and see which are the most popular eBooks on that subject. If you come up with less than five or six results, that kind of eBook probably will not sell very well. Keep using this method until you find a subject with at least a dozen results that are sold more than 50% of the time through affiliate referrals. Those are the subjects that sell the best and can be successfully promoted.

Step #2. Gather Information and Make An Outline

Begin to search on the Internet for more information on your chosen subject to supplement your own knowledge (you will be surprised at how much you do not know sometimes).

Now make an outline of how you want to present your information. Start with the logical 'what, why, and how' categories of your subject, and then break it into sub-categories.

One very important caution here: Do not assume that everyone else has the same level of knowledge on your subject as you do. Never try to sell an eBook that basically "starts in the middle." If the author/creator decides to leave out the most basic information from an eBook, which the new reader may not know, it makes the eBook unusable to that buyer. This kind of mistake leads to an unhappy buyer who will demand a refund. Just one more paragraph or page of explanation could cure that problem. It is better to let someone who knows the basics of the subject already to feel that you added the 'extra' information as a 'filler' than have someone request a refund.

Step #3. Now Decide on A Heading

What? Shouldn't that be the first thing to do? No, and here is the reason why... Until you gather all of your information and start putting the outline together, the actual heading my need to change if you decide to emphasize a different point than originally planned. Also, creating a heading first forces the author to try to fit the article to the heading. This has a limiting effect on the article which could have evolved more naturally had it waited until the outline was finished.

Step #4. Add Graphics and Pictures to Enhance the eBook

Yes, you do need some colorful graphics and/or pictures to add interest to the eBook and break the monotony of the text. Do not, however, use large graphics and pictures as 'fillers.' The graphics should be appropriate and not take up half of the page. If you have too large, or too many pictures and not enough information of real value, you may find yourself handing out refunds as a result.

Step #5. Create the Actual eBook in Open Office

Type up your text, add pictures and graphics, and then proof-read your document over and over. Be sure to check spelling and grammar. Nothing is worse than reading an eBook with incomplete sentences, poor spelling, and improper grammar that your third grade child could point out.

Once you have done all of the above and are satisfied with your work, you should save it as a PDF Document.

Now all you need to do is figure out if you want to pay someone to create an eBook cover, or if you want to buy the software to do it yourself. This will be your only expense using this method of eBook creation.

If you have followed all the advice and all the steps above, then, Congratulations! You just created an eBook on a budget!

To Your Success,

Monique Hawkins
Skype: Monique371

P.S. Most people who read the ebook, Success in 10 Steps and coaching from from Mentoring for Free find why their lack of success in NOT their fault. They feel grateful to have someone walk right beside them until they achieve success. Click here to get your copy

Sunday, April 04, 2010

MLM Business Leads-This Belief is Deadly

If you have been following my blog posts for awhile, you know how much I respect Tom, Big Al, Schreiter who is a mentor to thousands in network marketing.

Well, I recently read an article from  him how this belief will seriously impact your ability to build your mlm business. If you believe and say this to your mlm business leads, you will struggle.

Let's see what Tom has to say.

Guess who has the "best" product in MLM???

I hate my best friend, Tom Paredes. He takes pride in correcting my numerous mistakes.

About 30 years ago, I gave a presentation. I told the prospect how my company had the best vitamin ever, more milligrams than the competition. And, the prospect should join my company because we had the best product.

My best friend, Tom Paredes, watched - and couldn't wait to poke fun at me later.

So after the presentation, we were shoveling Mexican food at an all-you-can-eat buffet. Tom turns to me and tells me this story.

* * * * * * * * * *

Imagine you join my company because my product has 100 milligrams of Vitamin C. It is the best product out there. You make your list, you sign up a few distributors and create a few customers.

But three weeks later, a brand-new company starts and their product has 101 milligrams of Vitamin C. It's better. So what do you have to do if you want to represent the best product?


You apologize to your distributors. Refund your customers. And you join Company B because they have the "best" product.

You make your list, you sign up a few distributors and create a few customers.

But three weeks later, a brand-new company starts and their product has 102 milligrams of Vitamin C. It's better. So what do you have to do if you want to represent the best product?


You apologize to your distributors. Refund your customers. And you join Company C because they have the "best" product.

But three weeks later, a brand-new company starts and their product has 103 milligrams of Vitamin C plus a much cooler brochure. Everything is better. So what do you have to do if you want to represent the best product?

You can never build a long-term residual income if you start all over every three weeks.

* * * * * * * * * *

Ouch. Tom was right again.

But he didn't stop there. He just couldn't resist rubbing it in a little more.

Tom did the same story about compensation plans. He told me how I would have to switch every time a new company came out with a different percentage on level three, etc.

And that is how I learned my lesson.

Don't sponsor people based upon our wonderful product or based upon our wonderful compensation plan.

Instead, sponsor people based upon you and what you can do for them. (And that's yet another reason to start becoming skilled in this business.) 

Tom 'Big Al' Schreiter
Fortune Network Publishing
PO Box 890084
Houston, TX 77289  USA

PO Box 890084, Houston, TX 77289 USA 

Wow! Tom is right! Remember this when you are out talking to your mlm business leads!