Thursday, October 26, 2006

Why Have A Marketing Plan for Your Home-Based Busines?

Why Have A Marketing Plan for Your Home-Based Busines?
Copyright © Monique Hawkins

http://moniquerh.3stepsecret.com


A marketing plan is essential for a business home Internet marketing opportunity. To succeed in any business, whether a home business or not, you need a marketing plan that sets out your Internet marketing opportunity campaign. If your firm were a large corporation you’d put several hundred pages of marketing tasks together in one plan. As a small home business noting your organized Internet marketing opportunity plan will probably take fewer than ten pages. But it must be done, and early.

The simplest and easiest way to work with your marketing plan is to place the pages in a three ring binder and refer to it monthly. This lets you keep track of what you should be doing in your home business Internet marketing opportunity schedule and if you’re on schedule or not. Leave plenty of room for notes on your performance in regard to your written marketing plan.

A plan for taking advantage of the marketing opportunities for a home business should cover a one year period. A business home Internet marketing opportunity plan should not extend any further out because so many things can affect such a small business. If someone leaves the firm, if the market changes, or if customers leave or others come on board, the marketing plan must be altered. A few years down the home business road is the time to rewrite the plan to encompass the next two to five years.

A marketing plan for a home business Internet opportunity will take you at least two months to write, especially if you’re a novice at marketing plan writing.

Everyone that has a management or executive say in any aspect of the home Internet business should have an opportunity to contribute to the marketing plan. While the tendency is to hold the information in the plan close to the vest, it won’t work without asking for the guidance and input of those involved in the planning, building, marketing and growing, both Internet and otherwise, of your home business. Feedback must come from anyone involved in your Internet home business financing, manufacturing, staffing, equipping, and managing. Of course, as in many home Internet opportunity business ventures, the sole proprietor is the only administrator and as such completes the bulk of the marketing plan with some input of paid consultants.

Your marketing plan for your home Internet business must be consistent with your firm’s business plan or the opportunity for the two documents to help you succeed is lost. The business plan lays out the company vision for the next five years. The marketing plan dictates how you get to the achievement of that vision and the completion of the various goals along the way. A business plan will talk about the financing needed to start and grow the business, one of which will be the expense of advertising and marketing. The marketing plan will spell out the marketing opportunities you will take advantage of, and the cost of each, to get your home Internet business started and making a profit.

About the Author:
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To find the best home based business ideas and
opportunities so you can work at home visit:

http://moniquerh.3stepsecret.com

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Wednesday, October 25, 2006

What Is One of The Best and Newest Home-Based Business

What Is One of The Best and Newest Home-Based Business
Copyright © Monique Hawkins

http://moniquerh.3stepsecret.com



Web Link Marketing

One of the best, and newest, home MLM business marketing tactics is called a replicating Web site. Many farsighted MLM firms offering a home business opportunity provide Internet marketing to its distributors in this brand new way. Before replicating Web sites the primary income driver for these distributors, and their primary Internet marketing tactic for their home business, were the product and compensation plans. Now, it’s the replicating Web site, which enhances the distributor’s efforts at duplication and viral marketing. With these sites, the distributor can build national or even global distributor organizations for her or his Internet home business.

The first step in creating the massive downlines by means of the replicating Web site is for the company to develop its own corporate Web site. This corporate site should include the history of the firm, information about all its products and services, the distributor compensation program, and forms for enrollment as an MLM distributor. Anyone should be able, once it’s completed, to go to this site and buy the company products and / or sign up as a distributor. No live person is needed to complete either transaction. Enrolling as a distributor in this way, however, is violating the basic principle of a multi-level marketing firm – not setting up member to member competition.

So, each home business distributor for the MLM is offered his or her own Internet marketing site. This site links directly to the corporate site. The prospective distributors are sent first to the site of the referring distributor, whose link takes the prospect to the enrollment forms. The home business distributor’s Internet site is now an MLM marketing opportunity for both product sales and growth of the distributor’s downline of additional distributors.

Once the products are purchased through the e-commerce enabled company site, or the prospect enrolls as a distributor the referring distributor is notified. In most MLMs, the distributor receives an e-mailed notification of every site visit or inquiry. Should something not result in a sale or enrollment, the referring distributor can take action, answering questions, answering objections and hopefully closing the sale.

The one disadvantage to a replicating Web site for someone who wants a home MLM business on the Internet is the marketing and content control that the corporation holds. Letting the company maintain this control, however, maintains the branding of the firm and the distributor’s affiliation with its national marketing success. It also leaves the distributor to focus on sales rather than technical oversight.

Without a business home Internet replicating site as a marketing opportunity for your MLM it’s possible to build a large organization of distributors and customers under you without leaving your home office. You don’t need to meet you’re the distributors in your downline or any of your customers. Your replicating Web site does the communicating for you.

About the Author:
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To find the best home based business ideas and
opportunities so you can work at home visit:

http://moniquerh.3stepsecret.com

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Monday, October 23, 2006

What’s The Best Home-Based Business For You?

What’s The Best Home-Based Business For You?
Copyright © Monique Hawkins

http://moniquerh.3stepsecret.com



Even the best home Internet business won’t prove successful for you if you don’t have the personality to work from home. A home Internet business that combines your best skills and strongest desires and interests can be enticing and offer great flexibility and freedom. It also requires, however, a great deal of self-motivation, organization and self- discipline. Generally the best former employees to succeed in the best home Internet business are those whose jobs required and allowed autonomy and who found themselves chafing at the restrictions placed on them because of their lack of authority. These employees found themselves thinking, “I can do this myself and keep the money for me.”
These folks succeed better than those whose prior jobs were micro managed and redundant.

Before you take the leap to what you think is your best home based Internet business ask yourself a few questions.

The first question is about self-discipline, organization and self -motivation. The question is, “Am I going to be comfortable setting and keeping my own business schedule?” If your previous employer let you pretty much come and go as you pleased – outside sales might be a good example of this – and you succeeded under that routine – than the answer is probably yes. But if you punched a clock in, out and to lunch, you may have a more difficult adjustment. The best way to adjust to your home Internet business environment is to establish a daily routine as much as possible.

Perhaps each day you spend the first hour reading and answering your mail – electronic and otherwise, followed by an hour of prospecting for new leads. You should schedule in a couple of 15-20 minute breaks and a long break for lunch as well. The best schedule for your best home Internet business is to work the hours that your clients or potential consumers do. Of course, if your market is national or global this might be difficult. What you might do, for example, if you live on the West coast and are an early morning person is start at 6am, and give yourself a break somewhere in the middle of your work day – maybe a couple of hours at the gym or pool – and then go back to work until about 6pm, when the West Coast folks have knocked off for the night.

Can you set your own goals and be your own recognition? Make a list of what you want to achieve, small milestone by small milestone, and then check off when you’ve achieved each. Reward yourself. I just sold my first contract. I’m getting that brand new Web cam I’ve wanted for so long. If you like and thrive on recognition give yourself your own pats on the back by publishing your expertise on the Web. Offer your free expertise in the form of industry articles at no charge. Not only will it give you the limelight you crave but it will be on the best ways to help grow your home Internet business.

The last question, and perhaps the most important one, is whether you can shut that office door at night and walk away to have a life. Some entrepreneurs can’t and they burn out. We’re not suggesting this is a 40 hour job – it isn’t. At least not at the start. But taking some time to enjoy family and friends, and pursue enjoyable exercises is the best way to reward yourself for starting that best home Internet business.

About the Author:
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To find the best home based business ideas and
opportunities so you can work at home visit:

http://moniquerh.3stepsecret.com

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Sunday, October 22, 2006

Best Bets for Your Home-Based Business

Best Bets for Your Home-Based Business
Copyright © Monique Hawkins

http://moniquerh.3stepsecret.com


The best home based Internet business opportunity you’ll ever have is one you know and love. Combining your skills, your experience, your joys and your loves into a home based business opportunity is the best way to enjoy your life, find happiness and develop a thriving and satisfying entrepreneurship.

The key is determining what you know and what you love. For some it’s easy – it’s almost as if they were born signing or song writing. Perhaps they started writing short stories in first grade at their daddy’s knee. There are those who started out their toddler years by taking apart and putting back together every mechanical thing they came across. These lucky folks seem to have been born into a chosen field of endeavor. But what about the rest of us? Some folks graduate from college still not sure about what they want to be and do? How do these folks decide the best home based Internet business opportunity for themselves?

One way might be to take an online test, such as a personality or skills set assessment. Some of these are free, while most have minimal charges. There are some that offer assessment tools that can be used by therapists, counselors, teachers and other professionals to help you determine the business that would best fit with your skills set and interests.

One test offered online, for those who want to make a decision on the best home based Internet business opportunity as well as those who are trying to decide on what career to pursue working for others, is offered by a prominent higher education and training publisher and online service.

This interest and skills survey measures an individual’s attraction to specific areas of occupation. It goes beyond other traditional skills inventories, however, in that it adds parallel scales of skill that are able to estimate your confidence in your ability to perform these various occupational tasks. The data is rich and comprehensive thanks to this combination of testing tools. The test can be taken in person or online, but the online version is preferred if you’re working with an employment counselor or other career professional. The Web version provides a unique counselor test management system and a career planner that is expansive.

This particular testing apparatus specializes in assessment of the best home based Internet business opportunity or careers for those who have completed or plan to complete at least a four year post-secondary education. The way the assessment works is to not only produce results that tell a potential entrepreneur the best home based Internet business opportunity for her or his interest or skills but also suggest academic studies that would hone these skills and enhance her ability to succeed. The assessment also offers advice to employees who are transitioning to a business opportunity, with particular attention to displaced employees who have decided to venture out on their own.

About the Author:
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To find the best home based business ideas and
opportunities so you can work at home visit:

http://moniquerh.3stepsecret.com

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